Jessica appeared on the 10AM hour of TODAY with Hoda and Jenna to promote the Kitchen 2 Kitchen Christmas Cookie-Thon. TODAY featured a story about Operations Yellow Ribbon, as well as Jessica and other Cookie-Thon bakers along-side Chef Lidia Bastianich. The Cookie-Thon was a huge success with the help of TODAY, who secured a $15,000 donation for Operation Yellow Ribbon from Proctor & Gamble.